3 Website Design Mistakes You Should Avoid
When it comes to web design, there’s no one-size-fits-all solution, from our experience here some Website Design Mistakes You Should Avoid. Because every business is different, what matters is that your web design should represent your business well and give users an excellent experience. It should also rank your website on the first page of search engines and strive for customer conversion.
Poor website design can drive users away from your website, and worse, it can lower your site to the bottom of the search results pages. You don’t want this to happen, which is why it’s crucial that you know what you should and should not do when it comes to designing your site.
With that, here are the three common web design mistakes that you should avoid:
Ignoring standard design practices
Whatever platform you’re using for your website, it’s essential that you are aware of the standard design practices. This is to ensure that all of the design elements are implemented correctly on your website. Standard design practices include your fonts and colours. What many businesses fail to come up with is the right font size and colours for their website design.
First, fonts should be easily readable. You don’t want readers to struggle to navigate your website because of hard-to-read fonts. Second, the colours that you implement on your website should not cause their eyes to sore. Reds and midnight blacks can cause users to leave your site immediately because of the unappealing colours that you use. This is why you should utilise colours that are friendly to the eyes and can give your users a comfortable experience when navigating your website.
Using too many distractions
Sure, your website pop-ups are an essential element of your marketing strategy to generate leads and sales. However, you must make sure that you don’t overdo it. A website that bombards users with pop-ups will only increase its bounce rate. As a result, your website will be found at the bottom of the search results pages with no way out until you remove those website distractions.
Keep in mind, however, that there’s nothing wrong with adding pop-ups to your website design. In fact, it’s actually helpful. However, you need to keep it moderate and organised.
Creating an under-optimised website
Know Search Engine Optimisation (SEO) is a vital part of your online marketing efforts. Keep in mind, however, that it’s not the job of web designers to optimise your website. Because of this, you need to have an SEO team that can work side by side with your web design team to optimise your website.
An under-optimised website manifests in slow page speed that will make users leave your website immediately. Also, an under-optimised website will not make your website rank highly on search engines. If you don’t have any experience in SEO integration, you can hire a professional SEO team to do all the work for you.
The three web design mistakes mentioned above should be avoided at all costs. If you want to be successful for your business online, it’s crucial to have a proper website design. Hire a professional website designer who can help you build the best website for your brand and ensure its success in the long run.
If you are looking for a professional website designer in Brisbane, Queensland, get in touch with us to see how we can help.
What is good user experience?
User Experience Basics. User experience (UX) focuses on having a deep understanding of users, what they need, what they value, their abilities, and also their limitations. ... UX best practices promote improving the quality of the user's interaction with and perceptions of your product and any related services.